There is no business asset more valuable than a
strong brand. At Shanghai, we own or license ten
of the most successful apparel and footwear brands
in the world. We value, protect and build these brands
with commitmentand action that are unsurpassed.
Within the product categories in which we operate, our
brand positioning, value proposition, balanced product
offerings and management are second to none. From
men's sportswear, womenswear, dress shirts,
outerwear, swimwear, footwear, kidswear to
eyewear and a host of accessory categories, every
product we bring to market is developed and
approved by our in-house design and sourcing
groups, whose capabilities and expertise are
recognized throughout the industry.
　 We truly believe that to a greater degree than ever
before in the history of this company (since 1989), our
brands and products are precisely what consumers
are seeking in our entire range of categories and
channels of distribution.